Horigin

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Ranked 8th according to your criteria

Brand founded in 2012 in Shenzhen by Lin Bingqiang, its name paying tribute to German industrial designer Peter Behrens. Claims full in-house integration (design, R&D, manufacturing, assembly) at its Shenzhen site, and in 2026 became the first independent Chinese brand to exhibit at Watches and Wonders Geneva. Known for collaborations with independent Swiss watchmakers (Vianney Halter, Konstantin Chaykin) and the use of Swiss Sellita movements on some models alongside its in-house calibers.

Price range :

Between €1,000 and €5,000Over €5,000

Country amplitude

0%20%40%60%80%China59-71%

Minimum floor

59%

Market average : 4%

Maximum potential

71%

Market average : 5%

Horigin index

59%

Market average : 4%

Component breakdown

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4/12 components made in China

China
China
China
Mixed (China, Switzerland, Japan)
China
Undisclosed
Undisclosed
Undisclosed
Undisclosed
Undisclosed
Undisclosed
Undisclosed

Current composition

Country of origin33%(4/12)
Mixed8%(1/12)
Other / undisclosed58%(7/12)

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POTENTIAL SIMULATION

Now 59%→ 89%CALCULATED POTENTIAL

Your Horigin index could reach 89% if you update all your components (case, dial, crown...)!

7 components currently undisclosed

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