Tied for 37th according to your criteria
French brand founded in 2024 by Mathis Morin, then aged 16; automatic watches designed and assembled by hand in France as one-off pieces, from components (case, movement, strap) sourced from specialist suppliers whose origin is not disclosed.
Price range :
Under €1,000Country amplitude
Minimum floor
47%
Market average : 15%
Maximum potential
47%
Market average : 16%
Horigin index
47%
Market average : 15%
Component breakdown
Report an error →3/12 components made in France
| Component | Origin | Last updated |
|---|---|---|
| Headquarters | France | 07/09/2026 |
| Design | France | 23/08/2026 |
| Assembly | France | 23/08/2026 |
| Movement | Undisclosed | 23/08/2026 |
| Case | Undisclosed | 23/08/2026 |
| Dial | Undisclosed | 23/08/2026 |
| Crystal | Undisclosed | 23/08/2026 |
| Strap/Bracelet | Undisclosed | 23/08/2026 |
| Hands | Undisclosed | 23/08/2026 |
| Crown | Undisclosed | 23/08/2026 |
| Hairspring | Undisclosed | 23/08/2026 |
| Box | Undisclosed | 23/08/2026 |
Current composition
Are you Morin & Co.?
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POTENTIAL SIMULATION
Your Horigin index could reach 100% if you update all your components (case, dial, crown...)!
9 components currently undisclosed
Similar brands
Brands average a 15% Horigin index — you're already ahead. Widen the gap by completing your remaining data.
