Horigin

Brand ranking: you decide

Compare brands by their guaranteed minimum floor, maximum potential, and Horigin index.

Sorted by: Horigin index (descending) click a column to change it,
or set the default criterion in My preferences

305

Ranked brands

86

Top index

12

Components analyzed

Customize your ranking

Price

01. Minimum floor

Minimum percentage of components sourced from the selected country.

02. Maximum potential

Maximum percentage of components sourced from the selected country.

03. Horigin index

Our in-house indicator: the average of the minimum floor and the maximum potential, weighted by their gap.

Swipe the table right to see the maximum potential, Horigin index, and price range.

BrandMinimum floorMaximum potentialHorigin indexPrice range
1
Citizen

Nishitōkyō, Japan

86%
86%
86%
2
The Citizen

Nishitōkyō, Japan

79%
86%
80%
3
Grand Seiko

Tokyo, Japan

71%
71%
71%
Between €1,000 and €5,000Over €5,000
4
Minase

Akita, Japan

71%
71%
71%
Between €1,000 and €5,000Over €5,000
5
Credor

Tokyo, Japan

64%
64%
64%
6
Hajime Asaoka

Tokyo, Japan

64%
64%
64%
7
Knot

Tokyo, Japan

64%
64%
64%
Under €1,000Between €1,000 and €5,000
8
Kuoe

Kyoto, Japan

64%
64%
64%
Under €1,000Between €1,000 and €5,000
9
Orient Star

Tokyo, Japan

64%
64%
64%
Between €1,000 and €5,000
10
Seiko

Tokyo, Japan

64%
64%
64%
Under €1,000Between €1,000 and €5,000
11
Kikuchi Nakagawa

Tokyo, Japan

57%
57%
57%
12
Naoya Hida & Co.

Tokyo, Japan

57%
57%
57%
Over €5,000
13
ZerooTime

Tokyo, Japan

57%
57%
57%
Under €1,000Between €1,000 and €5,000
14
Kurono Tokyo

Tokyo, Japan

50%
50%
50%
15
Mirco

Tokyo, Japan

50%
50%
50%
Between €1,000 and €5,000