Horigin

Compare your watches'
made in Italy
components
to your own criteria

Weigh the importance of each component
and get a custom ranking.

Set your priorities

Move the sliders to build an index that matches what you value most in a watch.

HeadquartersVITAL
DesignVITAL
AssemblyIMPORTANT
MovementNEGOTIABLE

Podium

Discover the top-rated brands based on your criteria.

Brand of the day

Venezianico

Picked based on your current preferences — changes daily.

Changes in 5h

V

57/100

Horigin index

Industrial DNA

  • Design made in Italy
  • Assembly made in Italy
  • Headquarters made in Italy

Does this brand deserve to be featured?

Match of the moment

Which of these two brands wins? You decide.

VS

Italy

Italy

Minimum floor

Minimum floor

43%

43%

Maximum potential

Maximum potential

43%

43%

Horigin index

Horigin index

43%

43%

Tonino Lamborghini and echo/neutra show a very similar profile across every tracked component.

Compare these two brands

Popular comparisons

The most viewed head-to-heads.

The overlooked ones

Because under-the-radar brands deserve their 15 minutes of fame too.

How is the data established?

Public data collection

We gather publicly available information on each brand: official website, product sheets, press releases.

Confirmation request to brands

We ask each brand to confirm or correct the origins found, component by component.

Index calculation

Confirmed and unconfirmed origins are weighted by your preferences to produce each brand's Horigin index.

Your preferences saved
for good

Create an account to save your weighting criteria and find your personalized rankings again.

Are you a brand?

Together, let's make the watch industry more transparent. Help us refine your data by certifying your components.